210 Local Media Magazine – Issue 3 Vol 1

210 Local Media Magazine – Issue 3 Vol 1

Yay, it’s an Editorial! – Issue 3 Vol 1

I started the 210 Local Media Podcast
after purchasing my first iPhone back in 2013, and discovering the Stuff You Should Know Podcast, Marc Maron’s WTF Podcast, and several podcasts about podcasting. I noticed that each show either had information to share, or a special type of bond with peaople that they shared, and that the form, really was like no other. I quickly became inspired to mix my love of local music, with the newfound awesomeness of podcasting. At the time, there were only a couple of San Antonio Podcasts; The Unavoidable Drudge, and The BoozedCast (both have podfaded for now). Admittedly, my first few episodes were plagued with sound issues, crazy podcasting scheduling, and finding people that were available and wanting to be interviewed.

Since then, we’ve been able to play mixed tape episodes, interviews, and entire albums on the podcast, put on two benefit shows, and helped to raise over $12,000 for a friend with cancer (In remission!). Since then, more local podcasts are popping up everywhere; The Owlcast, She’s Crafty, It’s a Guy Thing Podcast, Geek Culture, Vinyl Pizza, and Texas Music Spotlight, to name a few. So, here we are, and I’m taking advantage of being the guy that says what each issue can/should have. Check out the spread on the local podcasts, and the Alamo City Podcast Network we created to help each other out and gain a much larger footpring in the process.
Thanks for reading, listening, and supporting! – Issue 3 Vol 1

– Mario Zamarron

210 Local Media Magazine – Issue 2 Vol 1

210 Local Media Magazine – Issue 2 Vol 1 – The Metal Issue

Not too long ago, I was a decidedly not a fan of metal, metalcore, hardcore, deathcore… stuff. I was the guy at the Tera
Ferna, Black Market Club, and Slowlikefire shows. I’d jam to Hydramelody in the car and follow it up with some Fishermen. One day, my buddy Jason invites me to see his band The Akuzma, and I finally say that I’ll go. I warn him though, it’s not my scene and if I don’t have a great reaction, it’s because I just don’t get it. The screaming, the wailing, the chunky bass lines that sound like a garbled mess of a garbage disposal being turned on and off, instead of the 4 stringed, multi-note
instrument I’ve come to know and love. I just couldn’t be a fan of that. So, I went and saw The Akuzma play at Fitzgerald’s. Some of the songs were too foreign to me, but somewhere among the loud wall of heavy stuff, I started to tap my foot. I started to rock my head back and forth. By the last song, their cover of Falco’s
“Amadeus”, I was throwing up the good old rock/devil fingers. I was enjoying myself, a lot. They had me after that, I was a fan, I was converted.
There’s still a large chunck of these types of styles that I wouldn’t normally pick to
listen to, but I get it now. The appeal of the anger and passion of being pissed off, instead became on understanding that there was
emotion, just a brutally honest kind of emotion. There are a few other bands I listen to that are “Akuzma-like”, and I’m much more open to checking out something new than I was before.
I guess that’s my point really; we should be open to more music in our lives, no matter where it comes from. As long I can get grooving to it, or get moving to it, I’m a fan. So this issue is dedicated to the Metal/Hard side of the local scene. The exception is Anna’s piece on Swimming With Bears at the 502 Bar, so it just goes to show that
diversity is a really cool thing. Thanks for reading.
– Mario Zamarron

210 Local Media Magazine – Issue 1 Vol 1

210 Local Media Magazine
Issue 1 Vol 1

This project started as a blog, a response to a meeting between local band Girl In A Coma and Nelson Wolff, where he declared his mission to help San Antonio become the live music capital of the world. What came of that meeting, either politically or otherwise, I do not know. It did however, inspire me to create 210 Local Media. In March of 2013, I started the 210 Local Music Podcast (later, to become 210 Local Media Podcast), in the hopes that we could be one the helping hands. Three years later, I've gotten to experience some amazing things, all in the name of desire and discovery.
This magazine is the written/digital version of these kinds of experiences.
Our promise to you, is to have you join us on that journey into the San Antonio scene. We will focus mostly on San Antonio, and only turn elsewhere, should the story have any local implications.

This is for San Antonio. This is for our city.

-Mario Zamarron

Owner/Creator/CEO